Enzo Di Capri

ECOMMERCE SITE | RETAIL SPACE

The context

Enzo Di Capri makes every day more attractive men with their collections of masculine clothes.
The brand is currently focusing on the upper body of these gentlemen with as many T-shirts, sweaters, shirts, polos.
Its strategy today is to develop more and more its reseller network which is already propelling its brand.

objectives

Create an online catalog for resellers to allow them to quote

Expand your reseller portfolio

Simplify internal procedures

Develop your brand image

The need

The Enzo Di Capri company booming and working mainly in BtoB, had never really taken the time to develop a presence on the internet. However, due to a growing number of customer requests, there has been a need for resellers to have a tool to quickly visualize the scope of the brand catalog, its new items and to be able to directly make quotes. This catalog should not be visible to other visitors.
Also it was essential to have a tool to do mass mailing operations to inform its customers during new outings and special promotions.
Finally the very competitive sector the company wanted to mark a maximum the content against the industrial espionage.
We therefore opted for a site hosting a space only accessible for registered members, the establishment of a tool for creating and sending effective newsletter, and a system securing the site against the right click of the mouse .